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A practical guide for HR pros who want to build healthier, happier workplaces
Let’s face it—most of us in HR have seen “wellness” show up in many forms over the years. A fruit bowl in the breakroom. A step-counting challenge in January. A dusty EAP brochure that nobody uses. And while those efforts may have been well-intentioned, they’re often treated as checkboxes rather than culture shapers.
But today’s workforce? They expect more. Employees are craving workplaces that support their whole selves—not just their output. They want to feel safe, supported, and seen. They want the flexibility to manage their mental health, the space to prioritize family, and the permission to take real breaks without guilt. And frankly, they want to know their employer actually cares.
As HR pros, we’re not just here to administer benefits or enforce policies. We’re in a position to lead the charge toward building human-centric cultures—and wellness is the foundation. Not just wellness as a one-off initiative or a branded month on the calendar, but wellness as a way of working, leading, and living inside the organization.
So, how do we move from programs to principles? From isolated efforts to an embedded, lived-out culture?
Let’s break it down—what a culture of wellness really looks like, why it matters more than ever, and how we can start building it from the inside out.
The workplace has changed—radically. Over the last few years, we’ve seen a global pandemic, a massive shift to remote and hybrid work, a renewed focus on mental health, and a workforce that’s increasingly vocal about what they need from their employers. At the heart of all these changes is a simple truth: employees no longer want to work for companies that don’t care about their wellbeing.
Gone are the days when wellness was considered a “perk” or an HR checkbox. Today, it’s a strategic priority—and a business imperative. Employees are looking for companies that support the whole person—not just their productivity. And in turn, organizations that truly invest in wellbeing are seeing massive payoffs in engagement, retention, and performance.
Here’s the data to back that up:
Simply put: taking care of your people is no longer optional—it’s essential. And building a culture of wellness—not just offering wellness programs—is how you create long-term, sustainable impact.
So let’s dig into how to make that happen.
Creating a true culture of wellness means going deeper than programs, perks, or policies—it starts with your company’s core values. If wellness isn’t part of what you stand for as an organization, it’ll always feel like an add-on instead of a way of being. And let’s be honest: employees can sense that disconnect a mile away.
When wellness is woven into your mission and values, it becomes a guiding principle—not just a seasonal initiative. It influences how decisions are made, how leaders lead, how teams operate, and how success is measured.
Here’s what embedding wellness into your values actually looks like in action:
This doesn’t mean everything changes overnight. But small, intentional shifts can send powerful signals. Start by reviewing your core values. Ask: Do these reflect who we are now—and who we want to be when it comes to wellness? If not, it’s time for a refresh.
Remember: when wellness lives in your values, it shows up in your culture. And culture is what people feel, not what’s written in a brochure.
👉 Deep dive: From Policy to Practice: Embedding Wellness into Your Company Culture
If you take away one thing from this post, let it be this: culture is shaped by what leaders do, not what they say. You can have the best wellness programs in the world, but if leaders are sending 10 p.m. emails, skipping vacation, and praising employees for “pushing through” burnout, guess what? That’s what your culture becomes.
As HR pros, it’s our job to help leadership see that wellness isn’t just a nice gesture—it’s a strategic lever. And more importantly, it starts with them.
People look up, always. If the executive team isn’t modeling wellness, the rest of the organization won’t feel safe prioritizing it either. Research from Deloitte found that **employees are four times more likely to stay at a company where senior leaders prioritize wellbeing.**¹ When leaders are all-in, wellness efforts gain traction. When they’re not, participation drops—and trust follows.
But here’s the tricky part: many senior leaders think they’re supporting wellness (“I approved that new meditation app!”), but their behaviors often tell a different story.
Getting leaders to lead by example doesn’t have to be a massive overhaul. It’s about making everyday choices that reinforce the message: your wellbeing matters.
Most leaders want to support their teams—they just need a little help connecting the dots. That’s where we come in.
When leaders walk the talk, it creates a ripple effect across the entire organization. It sends the message that wellness isn’t just tolerated—it’s expected. And when that mindset takes root, the culture starts to shift in real, lasting ways.
So, if you’re building a culture of wellness and you’re not talking to your leadership team… start there. Because culture change doesn’t happen from the HR department alone. It happens from the top down and the inside out.
👉 Read more: Leadership’s Role in Shaping a Wellness-First Workplace
Wellness isn’t wellness if it only works for some people.
If we’re serious about building a culture of wellness, then we need to make sure that every employee—regardless of their identity, background, ability, work schedule, or location—can access support in a way that feels meaningful, relevant, and respectful. And that means wellness initiatives need to be inclusive by design, not just by accident.
Let’s be real: many traditional wellness programs tend to center a narrow idea of wellbeing—often one that assumes everyone is able-bodied, neurotypical, has flexible time outside of work, and feels comfortable accessing services without stigma. But the reality is: employees are navigating a wide range of lived experiences, cultural expectations, and personal needs. If your wellness culture isn’t reflecting that, it’s falling short.
Here are a few key areas to focus on:
Wellness isn’t one-size-fits-all. The way people define “health” or “balance” can be deeply influenced by their cultural values and upbringing. For example:
Make sure your offerings reflect a wide range of wellness perspectives, and consult with Employee Resource Groups (ERGs) to ensure content is inclusive and representative.
Accessibility should be baked in, not bolted on. That means:
Use tools like accessibility audits and employee feedback to identify and address gaps.
Neurodiverse employees may experience sensory overload, social fatigue, or difficulty with traditional productivity tools. Consider:
Not everyone works 9 to 5. Night-shift workers, caregivers, part-time staff, and remote employees often feel left out of wellness efforts that are time- or location-bound. To reach them:
The best way to ensure inclusion is to co-create with the people you’re trying to support. That means:
Not only is inclusive wellness the right thing to do—it also boosts results. According to McKinsey, companies in the top quartile for ethnic and cultural diversity on executive teams are **36% more likely to have above-average profitability.**² Inclusive cultures drive higher engagement, more innovation, and deeper trust—and wellness is a big part of that equation.
👉 Read more: Creating a Workplace Wellness Program That Works: A Guide to Work Life Balance
When many people hear “wellness program,” they immediately think of gym discounts, step challenges, or smoothie bars. Nothing wrong with that. And while those things have their place, a true culture of wellness goes way beyond fitness trackers and free yoga mats.
Wellness isn’t just physical. It’s emotional. Mental. Social. Financial. Even spiritual. Holistic wellbeing means supporting your people as whole humans, not just as employees trying to stay in shape.
If we only focus on fitness, we risk missing the very real (and often invisible) stressors that affect how people show up at work every day. According to the American Psychological Association, 94% of workers report feeling stress at work, and over half say it impacts their home life.¹ If we’re serious about creating a culture of wellness, we need to widen the lens.
Holistic wellbeing recognizes that every part of a person’s life is connected. When someone is financially stressed, it affects their sleep. When they’re isolated, it impacts their mental health. When their workload is unmanageable, their physical health can suffer. A well-rounded approach to wellness takes all of that into account.
Here are some key dimensions to include in your wellness strategy:
Sometimes the most impactful wellness offerings aren’t flashy at all. A generous bereavement policy. A manager who says “Take the day—you don’t need to push through.” A quiet space where someone can decompress. These may not show up in your benefits brochure, but they’re powerful indicators of how much your company really values wellbeing.
HR Pro Tip: Audit Your Wellness Mix
Ask yourself: are we focusing too heavily on physical wellness at the expense of everything else? Create a simple matrix of your offerings across wellness categories, and look for gaps. You might be surprised—some of the most needed resources are the least visible.
👉 Read more: Boosting Workplace Performance: The Power of Nutrition and Fitness
If you want your wellness strategy to actually work—and resonate with your people—you can’t just launch programs and hope for the best. You have to ask, listen, and adjust. That means making feedback a core part of your wellness culture, not just an afterthought.
Too often, organizations roll out wellness initiatives based on what leadership thinks employees need. But without real input from your teams, even the most well-intentioned efforts can fall flat. You might invest in a meditation app no one uses, or host lunch & learns that only reach the day-shift staff. Meanwhile, what employees really want might be flexibility, stress management support, or better mental health coverage.
Wellbeing looks different for everyone. A working parent might be overwhelmed by scheduling conflicts. A Gen Z new hire may crave social connection and purpose. A neurodivergent team member might be silently struggling in an overstimulating environment. You won’t know unless you ask.
When you build structured, ongoing feedback loops into your wellness strategy, you get clearer insights into what’s working, what’s missing, and where your culture needs to grow. Even better? You send a strong signal that wellness isn’t a top-down directive—it’s a shared commitment.
Short, anonymous surveys (quarterly is ideal) can help you measure:
Bonus: Track trends over time to show leadership what’s improving—and what needs attention.
Create safe spaces (virtual or in-person) where employees can talk openly about their wellness experiences. Use ERGs, department reps, or randomly selected volunteers to keep it diverse. Ask:
These qualitative insights can reveal the why behind your survey data.
Make it easy for employees to share feedback anytime, not just during surveys. Set up:
Even simple prompts like, “How are you feeling lately—on a scale of 1 to 10?” can open the door to honest conversation.
One of the biggest culture killers? Asking for feedback, then doing nothing with it. Be transparent:
This builds trust and encourages more employees to participate in future feedback efforts.
Want to really empower your team? Involve them in shaping wellness initiatives. Invite employees to:
When employees have a hand in building the culture, they’re far more likely to engage with it.
Feedback isn’t just data—it’s a conversation. When you create space for your people to speak up and feel heard, you transform wellness from a “program” into a partnership. And that’s how you build something sustainable, inclusive, and real.
👉 Read: Top Feedback Tools to Amp Up Your Wellness Program (From an HR Pro Who’s Tried Them All)
You don’t need a massive budget to start shifting your culture toward wellness. In fact, many of the most impactful changes are simple, cost-effective, and rooted in a people-first approach. It’s about making wellness a priority, not just a perk. Here are some practical, low-cost ways to make a big difference in your organization:
Designate one hour each month where teams are encouraged (or expected!) to step away from work to focus on physical or mental wellbeing. It could be a session for guided mindfulness or meditation, a group walk around the block, or even a fitness class. The goal is to give employees the space to recharge in a way that promotes their health, not just their productivity. By making it a regular, scheduled event, it becomes part of the company culture—not an afterthought.
With so many meetings clogging up our calendars, one simple way to enhance wellbeing is to declare certain times during the week as “no meeting” blocks. For example, designate a “Meeting-Free Wednesday” or a daily “Focus Hour” to allow everyone to concentrate on deep work or take a break without the stress of back-to-back calls. This gives employees the freedom to manage their time in a healthier way, without feeling like they’re constantly running on empty.
The power of movement in wellness is huge, and it doesn’t have to be complicated. Encourage your team to take their meetings on the move—whether it’s a walk around the office, a stroll through the park, or even a virtual walking call. If that’s not possible, simply encourage “stretch breaks” during long Zoom meetings. It’s a simple way to reduce physical strain and bring a fresh perspective to a conversation.
People appreciate recognition for their contributions, and it’s just as important to recognize those who are champions of wellness. Whether it’s someone who advocates for mental health awareness, leads a team fitness challenge, or always offers wellness resources to others, spotlight these wellness advocates. This could be as simple as a shoutout in team meetings, or an internal newsletter feature. By celebrating wellness leaders, you create a ripple effect where others feel empowered to get involved.
Create a designated space for employees to share tips, resources, and inspiration around health and wellness. From fitness challenges to healthy recipes, mental health articles, or even positive affirmations, this channel can become a vibrant space where people support and motivate each other. It’s a small step that fosters connection and encourages employees to prioritize their wellbeing—even when they’re not physically in the office.
One of the best ways to show employees you care is by offering flexibility in how they manage their work schedule. Flexibility around start and end times can be a game-changer for parents, caregivers, or those simply looking for better work-life balance. You don’t need to offer full remote work to support flexibility—small shifts, like allowing employees to adjust their hours to accommodate family obligations or personal commitments, can go a long way in reducing stress and improving overall wellbeing.
Remember: wellness isn’t about grand, expensive programs or one-time events. It’s about making consistent, people-first decisions that prioritize the health and happiness of your team. Whether it’s simply offering a mental health day, making time for a group walk, or showing empathy when someone needs flexibility, these small, ongoing actions are what create lasting change. Employees will feel more valued and supported when wellness is integrated into their day-to-day work life—not just as a “special event” or something that gets added to a benefits package.
By focusing on these small, impactful actions, you can start shifting your company’s culture toward one that genuinely cares for the wellbeing of your employees. Consistency is key—wellness isn’t a checkbox or an isolated initiative, it’s a mindset that should inform every decision you make as an HR leader. When wellness becomes woven into the fabric of your workplace, it cultivates a culture of trust, support, and sustainable success.
Let’s keep it real—there are a few things that can tank your wellness efforts if you’re not careful:
❌ Toxic productivity culture (e.g., glorifying long hours or skipping breaks)
❌ Making wellness optional but not encouraged
❌ Lack of psychological safety—people won’t take advantage of wellness benefits if they fear being judged
❌ One-size-fits-all programs that overlook different needs and identities
Addressing these proactively will help you build a strong foundation for long-term success.
If you’re hungry to go deeper, these books are packed with research, insight, and real-world examples:
📘 The Burnout Epidemic by Jennifer Moss
📗 Dying for a Paycheck by Jeffrey Pfeffer
📕 Wellbeing at Work by Jim Clifton & Jim Harter (Gallup)
📙 Work Better Together by Jen Fisher & Anh Phillips
📓 Radical Candor by Kim Scott (great for building trust, which is key to wellness)
📒 Atomic Habits by James Clear (helpful for behavior change strategies)
Wellness should never be treated as a one-off campaign or a temporary initiative. It’s not something you can “check off” a list and move on from. Instead, wellness needs to be woven into the very fabric of your company’s culture. It should be a core value that influences decision-making, shapes your organizational practices, and informs how people interact with each other every day.
When wellness is embedded into the culture, it becomes a natural part of the work environment. It’s not just about offering perks like gym memberships or flexible hours—it’s about creating a mindset where mental, emotional, and physical wellbeing are prioritized in every aspect of the organization. It’s about making wellness a way of life, not just a program or initiative.
A culture of wellness is something that evolves over time. You don’t build it overnight, and it doesn’t happen because you’ve launched one new initiative. Wellness as a culture requires continuous effort and adaptation. Just like any other aspect of organizational culture, it grows and shifts in response to feedback, changes in the workforce, and external factors (like a global pandemic, for example). It’s an ongoing journey that reflects the needs and experiences of your people.
The best wellness cultures are not static—they’re dynamic, adjusting to new challenges, evolving alongside the workforce, and actively embracing feedback from employees. This means constantly evaluating what’s working and staying open to new ideas and approaches. Perhaps a fitness program didn’t take off the way you anticipated, but maybe a mental health initiative or a “no email” policy would resonate better. The key is to listen, adjust, and always prioritize employee wellbeing as an integral part of your company’s long-term success.
It’s also crucial to understand that wellness is not just an HR initiative—it must be a commitment from leadership at every level. When senior leaders model wellness behaviors and make it clear that taking care of employees’ health and wellbeing is a business priority, it creates a ripple effect throughout the entire organization. Leadership must consistently champion wellness, not just in words but in actions. If wellness is seen as a leadership value, it will be seen as a value across the entire company.
This could mean ensuring executives prioritize work-life balance, are open about their own struggles with stress or mental health, and lead by example when it comes to taking time off. When leaders show vulnerability and prioritize their own wellness, it opens the door for employees to feel safe in doing the same.
Creating a wellness culture also has a far-reaching impact on your company’s overall performance. When employees feel cared for and supported, they’re more engaged, productive, and loyal. According to Gallup, employees who feel supported by their organizations are 70% more likely to engage in their work and are less likely to burn out. A culture that nurtures wellness isn’t just good for employees—it’s good for the bottom line, too.
Moreover, when wellness is embedded in the culture, it fosters stronger relationships, builds trust, and creates a more resilient workforce. Employees are more likely to collaborate, communicate openly, and show empathy toward one another when they feel that their wellbeing is prioritized. This results in a more cohesive and effective team, where individuals thrive both personally and professionally.
Ultimately, wellness should be at the heart of everything you do as a company. It’s not about offering the latest wellness trend or chasing the next big program—it’s about consistently prioritizing the physical, mental, and emotional health of your people through thoughtful decisions, supportive environments, and accessible resources.
When you approach wellness as a culture, not a campaign, it becomes something that is continuously nurtured and strengthened. It’s not about perfection; it’s about creating a sustainable and compassionate environment where employees feel empowered to thrive. And when employees thrive, the organization thrives. It’s a win-win.
As HR professionals, we are in a unique position to influence this cultural shift. We can be the champions of wellness, leading by example, advocating for meaningful change, and helping shape a work environment where everyone is encouraged to take care of themselves, both inside and outside of the office.
So, take the first step today—whether it’s revising your wellness strategy, introducing new initiatives, or simply opening up more conversations about health and wellbeing. The ripple effects will be far-reaching, and the impact will be long-lasting. Wellness as a culture isn’t just a trend—it’s the future of work.
Healthier people. Happier teams. Better business.
Let’s make it happen.
💬 Want help building or assessing your wellness strategy? Let’s connect—I’d love to share what’s working (and what’s not) in other workplaces like yours.